Online reputation management (ORM) is a growing industry, as customers increasingly look to the internet to inform their buying decisions. It is no longer sufficient to post a page of sales copy and expect customers to buy your product. Modern internet-savvy customers research companies before they make a purchase, specifically seeking out recent company news and looking for negative reviews. Many businesses find that they cannot leave their online reputation to chance, nor can they afford to wait until their revenue declines to discover that their name has appeared on a scam watch website. Walter Halicki of JW Maxx Solutions explains, “Some years ago a flashy logo and well-designed webpage convinced customers that a company was legitimate, but those days are gone. Now businesses need positive, relevant results on their first Google search page to convince customers that they are trustworthy. Search engine experts such as JW Maxx Solutions are stepping up to fill the need as ORM specialists, providing their customers with the security they need to know that their online reputation is protected.”
In today’s marketplace, consumer reviews, search engine results and social media play a larger role in promoting a company than any traditional marketing techniques. Web 2.0 has reshaped the landscape of the internet, making your job of marketing yourself harder than ever. That’s why online reputation management firms are so important.
JW Maxx Solutions specializes in the complex online marketplace. With experts in search engine optimization, social networking and Web 2.0, JW Maxx Solutions can completely cover your businesses reputation management needs.